Journal of Accounting and Management Information Systems (JAMIS)


A reverse-engineered pitch on “Artificial Intelligence–assisted colonoscopy for colorectal cancer screening: A multicenter randomized controlled trial”

Vol. 24, No. 4/2025 ,   p747..755

Author(s):  
Elizabeth Yong

© 2025. This work is openly licensed via CC BY 4.0.


Keywords:   Pitching Research, Reverse Engineering, AI-assisted colonoscopy, Conventional Colonoscopy, Adenoma Detection Rate

Abstract:   This pitching research letter (PRL) employs a reverse-engineering approach to the two-page pitching research template developed by Faff (2015, 2024) and details a personal reflection on the process. The pitch structure underscores a systematic, concise framework for identifying key components of academic research. It serves as a valuable tool to assist both novice and seasoned researchers in developing their scientific or seminal work.

Download:   http://online-cig.ase.ro/jcig/art/9 Yong.pdf

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