Journal of Accounting and Management Information Systems (JAMIS)


Fantasy Pitching

Vol. 16, Nr. 2/2017 ,   p360..379

Author(s):  
Robert FAFF
Searat Ali
Muhammad Atif
Matt Brenner
Hasibul Chowdhury
Leelyn Crudas
Alison Joubet
Ihtisham Malik
Lin Mi
Vinu Nagar
Tim Pullen
Manuel Siegrist
Steve Smythe
Jeff Stephenson
Beile Zhang
Kun Zhang


Keywords:   Pitching Research; Fantasy Pitching; PhD Student Exercise; Research Group-work Exercise

Abstract:   This paper outlines a fantasy research pitch exercise conducted in a PhD course at the University of Queensland. Using Faff’s (2015, 2017) pitching research template, students attending the course were asked to engage in a group exercise to pitch a “fantasy” research topic. While the final exercise was completed in a 90-minute timeframe (60 minutes of brainstorming, followed by 30 minutes of reporting back to the full group), the cohort had already been exposed to 5 x 90 minute sessions of related material over the weekend PhD module. Three groups of five were formed and they pitched three “fun” (or nonsense) topics: (a) Teenage Mutant Ninja Turtles: Impact on Society; (b) Wipe-a-Baby; (c) Quality of Dairy Products: The Happiness of the Cow Does Matter.

Download:   http://online-cig.ase.ro/jcig/art/16_2_7.pdf

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