Journal of Accounting and Management Information Systems (JAMIS)


Converting planetary boundaries into action, a new approach to meeting global greenhouse gas targets: A pitch

Vol. 15, Nr. 1/2016 ,   p160..167

Author(s):  
Saphira Rekker


Keywords:   Pitching research; Sustainable systems; Consumer behaviour; Micro-economics

Abstract:   This pitch letter describes personal reflections on a pitch that was developed at the early stages of the pitching idea developed by Faff (2015a, b). This letter describes the processes and insights after having used the template several times. Overall, the author has positive experiences of the pitching template, and finds that the template aids the thinking and rigor of research ideas.

Download:   http://online-cig.ase.ro/jcig/art/15_1_9.pdf

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